HELENA WIDINGHOFF PRODUCER & DIRECTOR

Se mer här: https://www.bjornborg.com/se/

Björn Borg – Train To Live

Harder, better, faster, stronger. That’s what we've been taught. But how come no one ever taught us why?

At Björn Borg, we love to train, not to become the world champions of anything, but to become the best versions of ourselves. Because we don't live to train. We train to live.

We want to inspire people to find their passion and to feel extraordinary regardless of sport, challenge or goals.⁠ For us, it’s not about running faster or lifting heavier, but to cope with the challenges we are facing, in life and in the world.⁠⁠

BjörnBorg #TrainToLive #Träningskläder